Why we are developing the Meme-to-Earn idea

The growing influence of memes in the cryptocurrency market opens up the opportunity to combine user engagement, creator rewards, and brand growth into a single ecosystem. This is the foundation of our idea. Get ready, the statistics speak for themselves:

• Over 50% of new cryptocurrency users are introduced to the market through memes and meme coins — memes serve as a simple and understandable entry point, bridging the gap between the mass audience and blockchain technology.

• More than 70% of cryptocurrency startups face challenges in attracting an audience and increasing project awareness — without user attention and engagement, even the most innovative projects risk failure.

• Over 80% of meme creators receive nothing for their content, despite contributing to global trends and viral movements (there is huge demand for monetization opportunities among creators).

Based on this analysis, we have developed the Meme-to-Earn model, where:

• Brands gain project recognition, organic reach, and real user traffic through viral content.

• Creators receive fair compensation for creating memes that boost engagement and awareness.